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Service facts & stats

4 sourced facts about the service industry, customer service and tipping culture, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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The basics

In 2021, about how many Americans worked in the restaurant industry?

Answer14.5 million workers

That industry generated about $799 billion in sales that year, up from $632 billion in 2012.

Source: Wikipedia (National Restaurant Association) (2021) en.wikipedia.org

Going deeper

By 2023, media outlets reported that customary restaurant tips had crept up from the traditional 15% to occasionally what level?

Answer30%

This trend, dubbed 'tipflation,' was widely reported as beginning around 2023.

Source: Wikipedia (Tipflation) (2023) en.wikipedia.org

Expert level

A 2018 estimate from the National Restaurant Association found what share of Gen Z's first jobs were in restaurants?

Answer82%

This overrepresentation in service jobs is one reason researchers say younger generations tip more sympathetically.

Source: Wikipedia (Tipflation) (2018) en.wikipedia.org

A 2023 study found what share of customers said they were tipping MORE because of the pandemic?

Answer10%

That's far fewer than the 17% who said they were tipping less because of inflation around the same time.

Source: Wikipedia (Tipflation) (2023) en.wikipedia.org

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